Background
The Cubic Cleaning Company deals with cleaning contracts for new build developments in the Cardiff area, as well as offering a bespoke cleaning service for a range of other customers.
Brief
Create a new identity and produce identity guidelines and master artworks for business stationery and design/development of a website.
The company is contemporary and professional, values that should be reflected in the design.
Solution
The overall identity was underpinned by the idea of care, expressed through the logotype and overall graphic design.
The design is clear, simple, bold and consistent in terms of language and typography, and flexible enough to be deployed across a range of touchpoints, including print, online and other marketing collateral.
