Background
Lambeth is one of 14 local authorities which make up Inner London. Transport is fundamental to the life of a Londoner and impacts all aspects life from where we choose to live, work and study, to our health and the air we breathe. Lambeth faces significant challenges (and opportunities) to make sure that the transport system is safe, accessible to all, allows people to make choices and to lead healthier lives.
Brief
Design and lay out the report making sure it is accessible to local communities as well as professional stakeholders. The design should be colourful, and attractive with bite size statistics and clear infographics.
Solution
A clean and simple layout in Lambeth’s corporate style enabled the content to be clearly presented, with key points illustrated using pull quotes, icons and statistics. The interactive PDF version featured page navigation and interactive maps.
